Everything you do in an organization is about getting results. That’s why organizations exist. The real measure of success in an organization is how well a person achieves results. To do so, one must be able to influence others. Even the most solitary individual contributors need to have influence so that their contributions will be accepted and therefore have an impact on results.
We all want to understand, persuade and influence others. But how many of us do it well? According to our research, not many! Now you can build the insights and skills to do a better job of it by beginning with the insights, observations and research results offered in the Influence for Impact video and book. The art of influencing is a learned skill. It is a primary quality of every successful leader, although most successful leaders also still need some improvement here.
The impetus for this book was the observation that many, if not most, successful executives have sometimes-significant gaps in the soft skills of influence and insight. We come to these conclusions after many thousands of psychological assessments of high level executives, developmental assessments of people in high potential programs and extensive experience coaching successful leaders.
The Influence for Impact program at the video link includes a self-assessment to help determine your gaps and strengths as a first step to understanding and increasing your power of influence. This was designed for maximum effectiveness, retention and impact for a major US corporation. The key principles of influence and persuasion are presented in an accessible and entertaining style and format. This video and book present the practical methodologies, all based solidly on scientific research results, to help you to become more successful in your career and in your life. The video player at the link also offers a free PDF of the first version of the book, which you may download for no charge. But we’d much appreciate it if you buy a real copy. Besides, there have been a few updates and tweaks that haven’t quite made it to the freebie yet. And it’s cheap — only $7.99 for the paperback and $2.99 for the Kindle version.